Marketing
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Campaigns
Email Design Tool

Basics of the Marketing email design tool

1min

The drag-and-drop email designer allows you to customize the body of the email with different content. If you are familiar with our Splash Page design tool, you are already a pro as the email designer utilizes the same technology. Check out each section below to get a feel for how the tool works!

1

Decide how many elements are side by side by inserting different blocks. Click Blocks from the panel on the right-hand side and drag the desired layout to the desired spot in the email body.

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2

Fill any of the blocks with the type of content listed below.

  • Columns: This allows users to add columns to their design in order to have a better design arrangement.
  • Button: Add any type of button in your email. You can change colors and styles.
  • Divider: This provides appropriate spacing at any point desired in the design.
  • Heading: Add headings (from levels 1-6) to the design.
  • HTML: This tool provides room to add custom HTML to the design.
  • Image: To make your emails attractive, you can add images using this tool. (JPG and PNG files recommended)
    • Tip: Make sure you upload your images by dragging or uploading your image to the "Image" file upload in the email designer, not the body of the email itself. This will ensure that your images are appropriately sized (in bytes) so your emails aren't too large to send.
  • Menu: Menu is a built-in tool used to create navigation menus.
  • Social: Add social media icons/links to your design.
  • Text: Add custom text to your design. This includes merge tags and AI-powered Smart Text.
  • Video: Add YouTube or Vimeo videos to the design. This tool automatically generates thumbnails of videos for emails and ensures that they render correctly on all platforms.
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3

Unsubscribe Link Optional. An Unsubscribe link is automatically generated and added to your marketing emails, however, you can optionally control the color, font, and size of this link if desired. For instructions on how to do this please see Editing your Unsubscribe link.